This course focuses on the anchor point of your digital marketing strategy which is your website or micro-site. Here we’ll explore search engine optimisation ‘SEO’ and how you can use this to drive traffic to your website.
Who Should Attend Search Engine Optimisation For Business Training?
This course would be suitable for people who are involved in marketing, who use advertisements and want to expand their knowledge and also implementing social media strategies.Course Content
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Introduction to SEO |
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Link Building |
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On-Site SEO |
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Social Media as part of SEO |
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Local Search |
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Pay Per Click (PPC) |